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When Covid-19 took the world by storm, Ontario was not immune to the detrimental effects it had on our people and small local businesses. Coming out of the lockdowns, LCBO wanted to help rebuild our province. To do so, we dedicated an entire campaign to highlight not only local partners in the beverage alcohol industry, but local makers and artisans all over Ontario. Together, we can rebuild Ontario one pairing at a time.
CMA Silver Award
Shopper Innovation & Activation Bronze Award
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